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Academic Performance

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Research Areas

Core Faculty

Professor Chi Chiang

Ph.D., Production Management, University of Texas at Austin, U.S.A.

Specialties

  Operations Management

  Operations Research

  Management Information Systems

  Supply Chain Management

  Statistic Analysis

  Regression Analysis

Professor Charles V. Trappey

Ph.D., Consumer Behavior, Purdue University, U.S.A.

Specialties

  Consumer Behavior

  Retailing

  Marketing

  International Marketing

Professor Gwo wen Shieh

Ph.D., Statistics, University of Florida, U.S.A.

Specialties

  Multivariate Models

  Longitudinal Data Analysis

  Sample Size Methodology

Professor Hsiao-Tien Pao

Ph.D., National Chiao Tung University, Taiwan.

Specialties

   Time Series Forecasting

   Neural Network Model

    Regression Model

    Data Forecasting and Analysis

    Energy and Environmental Policy Forecasting and Analysis

    The Application of Grey Theory

Professor Jen-Hung Hwang

Ph.D., Florida State University, U.S.A

Specialties

  Marketing Research

  Sales Promotion

  Multivariate Analysis

  Regression Analysis

  Time Series Analysis

Professor Po-Young Chu

Ph.D., Decision Sciences, Purdue University, U.S.A

Specialties

  Strategic Management

  Financial Management

  Industrial Organization

  Decision Theory

Professor Bi-Huei Tsai

Ph.D., Accounting, National Taiwan University, Taiwan.

Specialties

  Financial Accounting

  Auditing

  Tax Planning

  Credit Evaluation

  Technology Forecasting

Associate Professor Chia-Chi Chang

Ph.D., Purdue University, U.S.A.

Specialties

  Consumer Behavior

  Service Marketing

  Service Deficiency & Remedy

  Consumer Decision Process

  Marketing Research Methods

Associate Professor Su-Kung Chen

Ph.D., Management, University of Florida, U.S.A.

Specialties

  Marketing Research

  Principles of Marketing

  Marketing Strategy

  Decision Theory

  Practical Management

Associate Professor Yau-De Wang

Ph.D., Management, University of Texas at Austin , U.S.A.

Specialties

  Organizational Behavior

  Organizational Theory

  Tech. & Organization Design

  Human Resource Management

  Research Methodology.

Assistant Professor Chan Hsiao

Ph.D., University of Cambridge, U.K.

Specialties

  Global Innovation Management

  Entrepreneurship and Innovation in Taiwan and China

  R&D Internationalization of Multinational Enterprises in East Asia.

 

Assistant Professor Pei-Hua Chen

Ph.D., Educational Psychology, University of Texas at Austin, U.S.A.

 

Specialties

  Item Response Theory

  Human Resource Management

  Cross-Culture Organizational Behavior

  Research Methods

  Applied Statistics

Adjunct Faculty

Professor Edwin Tang

Ph.D., Marketing Science, University of Texas at Dallas, U.S.A

 

Specialties

  Internet Marketing

  Strategic Marketing

  Channel Management

Professor Cherng G. Ding

Ph.D., University of Georgia, U.S.A.

Specialties

  Multivariate Data Analysis

  Sampling Survey

  Computational Statistics

  Applied Statistics

Professor Chyan Yang

Ph.D., University of Washington at Seattle, U.S.A.

Specialties

  Strategic Management

  Information Technology

  Management of Technology

Professor Her-Jiun Sheu

Ph.D., Stern Business School, New York University, U.S.A.

Specialties

  Financial Theory

  Mathematical Programming

  Derivatives

  Performance Evaluation.

Professor Jin-Li Hu

Ph.D., State University of New York at Stony Brook, U.S.A.

Specialties

  Performance Evaluation

  Managerial and Decision Economics

  Environmental and Resource policy

  Economic Analysis of Law

  Chinese Economy

Associate Professor Chieh-Peng Lin

Ph.D., National Chiao Tung University, Taiwan.

Specialties

Marketing Management

Human Resource Management

Organizational Behavior

Associate Professor Hwa-Rong Shen

Ph.D., Management Science. National Chiao Tung University, Taiwan.

Specialties

  Accounting

  Cost Accounting

  Managerial Accounting

  Cost Planning and Analysis

Associate Professor Ta-Nien Liu

Ph.D., Economic, Cornell University, U.S.A.

Specialties

  International Trading and Economics

  Industrial Economics

Assistant Professor Fang-Tai Tseng

Ph.D., Kobe University, Japan.

Specialties

  Human Resource Management

  Organizational Behavior

  Industrial Relations

  Japanese Management

Assistant Professor Jin-Su Kang

Ph.D., Korea Advanced Institute of Science and Technology, Korea.

Specialties

Robust Optimization

Supply Chain Management

Technology Management

Lecturer Pei-Yu Li

Master, Soochow University, Taiwan.

Specialties

  Civil Law

  Corporate & Commercial Law

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